Wellvana
Role
Sr. Brand Designer
Sector
Healthcare
Year
2023-2024
Creative Director
Greg Frank
Objective
Create a life-changing brand to help doctors transition form fee-for-service to value-based care.
What we've done
• Executed a comprehensive rebrand across various channels: internal, web, social, photo, CRM, and print.
• Developed creative systems for seamless cross-functional collaboration using tools like Canva, Figma, Microsoft Apps, and Braze for email marketing.
• Established the brand through CRM campaigns, event branding, LinkedIn, brand photoshoots, culture videos, sales collateral, internal brand experience, and headless CMS web redesign.
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